Digital Advertising

Digital Advertising2025-10-07T13:00:54-04:00

Digital Advertising That Gets Results

Want to get more eyes on your business and turn clicks into real customers?

At Website Design Kingston (WDK), we build and manage powerful digital ad campaigns that do more than look good; they deliver results.

From Google Ads to social media advertising, we tailor every strategy to help Kingston businesses grow with smarter targeting, budget-conscious planning, and data-backed decisions that actually move the needle.

person using tablet at table browsing news app
three people looking at digital ad on a mobile phone
Website product testing

Why Digital Advertising?

Paid ads give your business the power to be seen, and fast.

Unlike SEO or content that takes time to build momentum, digital advertising can generate immediate visibility for your brand and offerings.

It’s highly adaptable and perfect for businesses looking to grow right now.

  • Reach customers by location, interest, or search intent.
  • Track and refine campaigns in real-time with detailed analytics.
  • Lower cost and better ROI compared to traditional advertising.
  • Perfect for businesses at any stage: startups or scaling enterprises.

Custom Campaigns Built Around Your Goals

At WDK, we don’t believe in one-size-fits-all campaigns. Every ad strategy is tailored to what your business truly needs.

  • Build brand awareness in your local market or industry.
  • Drive targeted traffic directly to your website or landing pages.
  • Generate high-quality leads or direct online sales.
  • Promote local foot traffic to your brick-and-mortar location.
  • Support national eCommerce growth with broad targeting strategies.

Our Core Advertising Services includes:

Google Ads (Search, Display & YouTube)

We help you show up where people search on Google Search, Maps, Shopping, YouTube, and Google’s vast display network. It’s ideal for capturing users already looking for your offer.

Target your audience by keyword, location, or device with flexible daily budgeted to provide measurable returns.

Social Media Ads (Facebook, Instagram, LinkedIn)

Need to grow awareness, nurture your audience, or retarget past visitors? Our team creates powerful social media ads that speak your brand’s language and get people clicking.

Target by age, interest, job title, and more to ensure the right people find you. With strategic copy and creative visuals, engage users for maximum returns.

Social media provides retargeting opportunities to catch site visitors or email subscribers, keeping your services and products top of mind.

A/B Testing and Optimization

We continuously monitor and optimize your campaigns so you don’t waste ad spend. We test everything from headlines to images and placement.

  • Split-test ad variations for better performance.
  • Scale up winning creatives, pause underperformers.
  • Monthly reports that make sense. No jargon, just clear results.

Certified by Google, Trusted by Clients

WDK is a Google Ads Certified Partner. That means our team is trained in the latest platform features, policies, and ad formats, and we stay updated on what’s changing so you don’t have to.

We also provide full-funnel support, from landing page design to keyword research, to ensure your entire campaign performs from click to conversion.

Combine Ads With Your Full Marketing Plan

We recommend pairing paid ads with other marketing services for the best results. That way, you get the short-term lift of advertising and the long-term momentum of organic growth.

  • Use SEO and blogs to support your ad landing pages.
  • Repurpose blog posts into social ads and email promos.
  • Get a unified strategy that performs across every platform.

Let’s Turn Clicks Into Customers

Ready to get more from your marketing budget? Work with Kingston’s trusted digital advertising experts. From Google Search to Facebook feeds, we’ll build campaigns that align with your goals and deliver results you can track.

Book a free Discovery Call with WDK today.

FAQs

Will I get regular reports?2025-05-02T14:09:11-04:00

Yes. We provide clear, actionable monthly reports that show exactly where your money went and what’s working.

Do you handle the design and copy for ads?2025-05-02T14:09:34-04:00

Absolutely. Our team creates custom visuals and messaging that align with your brand and drive clicks.

How much should I spend on ads?2025-05-02T14:08:46-04:00

We recommend starting with $300–$500/month to gather valuable data. We’ll help you build a budget that suits your market and objectives.

Can I combine advertising with SEO or content services?2025-05-02T14:09:58-04:00

Yes! Many of our clients choose an integrated marketing package that includes ads, SEO, content marketing, and web support.

Should I advertise on Google or social media?2025-05-02T14:08:17-04:00

It depends on your goals. Google Ads are ideal for users actively searching for your services. Social media ads work well for raising awareness and staying in front of your audience.

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